Business Page Starter Guide – How to Create a Facebook Business Page
Business Page Starter Guide – How to Create a Facebook Business Page – When you think of Facebook what comes to mind first is a platform to meet new people and connect with family and friends. While this is correct due to the fact that it is one of the most popular social media networks which connects you to other users all around the world there is more to the social media giant than meets the eye. Many people are thinking of starting a Facebook business page, due to the number of people that visit the platform daily.
Facebook is considered the most popular social media app due to the fact that it hosts billions of monthly visitors and it is also connected to some other social media platform such as Instagram, Snapchat and more. Facebook has been improving its features year after year to better serve its users and give them the ideal all-round service.
Starting a Facebook Business Page
Some of the features this social media giant, Facebook offers are posting status, uploading videos and photos, like, comment and tag people in your posts and other people’s posts, calling family and friends, playing Instant games online, taking online quiz, watching videos online with the Facebook Watch App, instant messaging via the Facebook Messenger and lots more. You might notice that most of the aforementioned features are social and educational.
There is also the business aspect to the social network and it is as widely used as the personal and entertaining aspect. Earlier, groups have been created for doing business somewhere public and some private so Facebook Management took it upon themselves to create an in-app business platform for buying and selling called the Facebook Marketplace. However, this requires it’s users to own a personal account by which they can connect in the app to the Marketplace which is why the preferred option for promoting your business is by starting a Facebook business page.
How to Create a Facebook Business Page
Starting a Facebook business page is free like most of the features on the social networking platform. Basically, the Facebook business page or account is for those that do not own a personal account and do not want to create one but wants to go into business on the social platform. It is a violation of the Facebook Term of Use to manage more than one Facebook account which is why you either have a personal account or a business page. Starting a business page can be done through the steps below:
- Visit facebook.com/business and click on “Create a page” at the top right corner of your page
- Click “Get Started” underneath where it says “Business or brand” to select your business classification
- Enter your company’s information in the required field and click “Continue”
- Upload Visuals (profile photo and cover photo) to your business page
- Complete the About section of your page
- Explore your business page by integrating Facebook shop and other add-ons
From this point, you are all set up and ready to start posting your business items and ads on your Facebook business page. It is advisable to always keep your audience up to date by uploading at least once a day and ensure that the post is well balanced for your potential customers by been informative, educative or interesting. This way you get to pull in more traffic of customers to your Facebook business page.
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